A Good Corporate Website Design
An impressive website will go a long way in creating a killer first impression about your company. A few simple tricks make the difference between a good corporate website design and a great one. Here are 10 tips to consider, before you hire that web designer:
Often, your website is the first point of contact for your customers. Therefore, the most critical part of corporate web design is to establish the impact the website must have on visitors. For more detail go to: www.instant-video-streamer.com. Do you want to close a sale, generate a database or provide informationc The corporate website design process must support this goal.
If you’re in the business of selling kids’ storybooks, a stuffy looking website with big words is a strict no-no. If your website is directed at your trade partners, make sure that information on products, distribution and partnerships is easy to find.
When was the last time you waited patiently for a flash intro to downloadc Remember that lots of web surfers still use low speed modems of 28K or 56K. Your first page is the most important, make sure visitors get there quickly and stay.
A site map is a great idea, especially if you have lots to say. Someone who quickly finds what he or she is looking for is more likely to return.
Good corporate website design is all about avoiding customer pain points. Stay away from irritants like music (unless you’re in that business), Java pop-ups and redirects to other pages. If you need to have any of these for some unfathomable reason, make sure there’s an option to turn it off.
That’s the whole game, rightc A smart website will make the business, however small, look good. The corporate website design process must blend aesthetic elements and create a distinct visual identity. For more detail go to: www.video-web-wizards.com. Ensure that your logo gets due respect and the usage of colors and other details are in keeping with company image. Tickers are tacky unless they’re mean to display dynamic information like stock quotes.
Web copy is an art by itself. Most web surfers have limited attention spans and will move on quickly if your website doesn’t come straight to the point. While developing your corporate website design, devote special care to the copy. Does it say all you want, quickly and clearlyc Is it well written, and free of spelling and grammatical errorsc If there’s too much content, it’s a good idea to split it across two pages – no one likes to scroll down too long, and never from side to side!
A consistent and instinctive layout works best. No one appreciates having to “learn” how to navigate each page. Menus on the top and left-hand side have stood the test of time.
Before you announce your website to the world, check that it works on all browsers. Remember what it’s like not to find that newly advertised lipstick on the shelves – well, a website that doesn’t show up is a similar feeling!
You might wonder at this one – but it would be useful if your corporate web design process also included a custom 404 page. Standard “page not found” messages are such a yawn and leave the users wondering whether their Internet connection really works. Instead, let your visitors know that they’ve reach the right site, but not the right page. Include a link back to the home page or site map.
The website design decision is an important one, and you have several ways to approach it. Professional web designers abound, and some like Logo Works specialize in corporate website design for small businesses. If you’re the creative or do-it-yourself type, you might like to use ready templates, like those offered by Design Galaxy or Template Monster.