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Logo Design a Peek Into Its Origin

Logo design, in today’s world, can prove to be an important factor for the success of a business or organization. Everyday we come across plenty of different types of logos. Some of them are quite popular like the ones of Coca Cola, Nike etc. These logos are, in fact, so popular that the company and its products cannot even be visualized without their logo. Then there are some logos that might not be quite popular but definitely creates a long-lasting impression on the viewer. And then there are probably plenty of more logos which we overlook and forget. Whatever the case is, the bottom-line is almost every company, product, website or service today uses some sort of logo, designed to target specific audience or create an impact.

But we hardly know how the concept of logo came into being. We hardly try to find out where this concept was first started or who masterminded the design of the first ever logo. Well, there are some pretty interesting facts about the origin and history of logo design.

The history of logo design and logos dates back to Greece in ancient times. The word “logo”, derived from the original word “logotype” means a name, symbol or trademark designed for easy recognition. Logo design history had its beginning as a cipher consisting of a single letter, and later a design or mark consisting of two or more letters intertwined. The cipher may be either all the letters of a name, the initial letters, or the surname of a person for use on stationery, business cards, or elsewhere.
Many early Greek and Roman coins bear the monograms or logos of rulers or towns. The most famous of these early logos is the sacred monogram, which is formed by the conjunction of the first two Greek letters of XR, S, T, O, and S; (Christ), usually with the A (alpha) and O (omega) of the Apocalypse on each side of the coin. The logo design further developed during the middle ages with more artistic and innovative implementations and increased commercial use.

In the thirteenth century, logo design evolved from simple ciphers to trademarks for traders and merchants. These early examples of logo design include masons’ marks, goldsmith’s marks, paper maker’s watermarks and watermarks for the nobility.

The emergence of the information age changed the outlook of logo design. Today, the general public has become aware of visual symbols, especially those used as trademarks. It is important that the company logo look professional. Company logos are the face of the business, not only to the public, but to its employees and the company itself. Logos have become the front line of the company, the corporate identity.

The mark of a good logo is how well it carries the brand image of a company. Because of the diverse nature of products and services offered by many businesses today, the need for new, unique logos is even stronger. Since logos are the carrier of a company’s visual image, a top-class logo design becomes crucial. A professionally designed logo is a must for anyone who has a business or product that they want to promote via any medium.

About the author: This article is written by Ronn Jones, a marketing expert with years of experience in branding and internet marketing. Check out more information on logo design.

Source: http://www.articlesbase.com/graphic-design-articles/logo-design-a-peek-into-its-origin-207949.html


10 thoughts on “High Quality Website Design”

  1. Looking for website design donation?
    I belong to a non-profit organization and we are looking for a new, high quality website design to be donated. Professional designer or design company would get a tax write-off for their time. We would prefer the designer to be in the LA/OC area.

  2. What is a good website for designing high quality baseball jerseys?
    i want to design a new baseball jersey for me team. Any sites for high quality jerseys preferably camo but it doesnt have to be.

  3. Anyone know a Really good company that can design a high quality website on the scale of like myspace ?
    Im looking for a company that can Design,develop and implement a website that is fast ,stable, and powerful, but not a basic 123 template designed site. Something that would be a large scale site like a myspace, or youtube,or facebook, etc. And the ability to set up the needed equipment to maintain and expand such a site, servers,hardware, etc. and possible even help with hiring long term staff to maintain the site. if you have any good suggestions please let me know thanx!

  4. Is Visual Basic good for web page design?
    Is this good for webpage design? Can you design a high quality website just learning VB or do you beed to learn other kinds of languages too?

  5. You can use VB with ASP check out the lessons on web development found on the MS web site. And yes you can easily make some dynamite web sites using just VB.net and ASP(Active Server Pages) for dynamic content. The downside is that you will have to find a hosting service which provides support for ASP.

    The choice of using VB or C# really is one of comfort… By this I mean that those individuals who learned just a single language like VB can do some web development. ( While C# is for people who learned C)

    If you were going to be a web developer I would also suggest learning some C. The synatx in C ,( the way the commands are written) is similar to some other web programming languages.

  6. Design should come from yourself however good source for ideas possibly is to look at websites selling them. Take some ideas and inspiration from existing designs
    eg
    http://www.customink.com/categories/teamwear-jerseys/60/styles
    http://www.uesports.com/baseball-jerseys.php
    http://www.thegraphicedge.com/catalog/garments.asp?i=18

    what about looking at other sports? say european soccer clubs and check out their designs and try to apply some of those designs to a baseball jersey

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